Whitwam Organics
American Beautyberry (Callicarpa americana)(Florida Native)
American Beautyberry (Callicarpa americana)(Florida Native)
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Callicarpa americana
The American Beautyberry is a true showstopper in the native landscape, best known for its clusters of electric-purple berries that wrap around the stem in late summer and fall. A member of the Lamiaceae (mint) family, this woody shrub is native to the pinelands of Florida, as well as the woodlands and rich thickets throughout the Southeastern United States.
It is a wildlife powerhouse; the berries provide a crucial high-energy food source for mockingbirds, cardinals, and other native birds. For us, those same berries can be harvested to make exceptional jellies, syrups, and even wine. As a functional bonus, the crushed leaves contain natural compounds proven to act as a highly effective mosquito repellent. Also known as the French Mulberry, this resilient shrub is organically grown and ready to add both beauty and utility to your garden.
This plant is what’s known as a deciduous shrub.
Deciduous plants naturally shed their leaves in the fall and enter a dormant state for the winter. This is a critical survival strategy that allows the plant to conserve energy and rest its systems during the colder months. While the leaves fall away, the stems and root system remain alive and vital, waiting for the signal to wake up.
Contrary to some in the plant industry, we continue to sell our deciduous plants even when dormant in the winter because that is the best time to transplant. So yes, until spring emergence, you will be buying what looks like a stick in a pot. Rest assured, every plant's root system is thoroughly inspected before shipping.
| Days to germination | 30 days from seed or cuttings |
| Days to maturity | 6 months |
| Life cycle | Perennial/Deciduous in North |
| Plant time | Fall or Spring for seeds or cuttings |
| Transplant | Year-round |
| Sun | full sun, part shade, shade |
| Soil moisture | usually moist to somewhat dry |
| Optimum soil P.H | adaptable |
| Size | 4-8' tall 3-6' wide |
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Over 800 5-Star Google Reviews
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★★★★★
“All items arrived quickly and well packaged. I usually expect to have one or two live items out of a batch, but they are all thriving. I couldn’t be happier!”
David L.August 2026 -
★★★★★
“My live plants were packed like they belonged in Ft Knox. 😂 They really were packed beautifully. Only one plant, a bee balm, is questionable but signs that it will recover are happening. All in all I am thrilled with my plants and seeds. Some of my coreopsis have already sprouted!”
Jacquie R.September 2026 -
★★★★★
“Plants were ready quick at a good price with great packaging. Very happy with my purchase.”
Will B.May 2026 -
★★★★★
“I’ve ordered seeds from Whitwam Organics 3 or 4 times now. I love the simple packaging, clear planting guidelines, and variety they offer. Great germination rates!! The bare root plants I’ve ordered have come healthy, so healthy that the wild rabbits always approve of my menu upgrades! 😂🐰”
Chanda B.August 2026